1. Have you ever experienced difficulty
communicating with a business?
Most definitely. I am surprised by the manner in which some
businesses will actually make it difficult for you to contact them in their endeavor
to push customers and clients towards websites to obtain the information they
seek. These businesses assert that
customers and clients will be able to navigate their websites with remarkable
simplicity and be amazed by the ease. I
assume that they believe the cost savings gained by reducing the customer
service footprint results in both higher profit margins and satisfied
customers. SMH.
2. Does social media make it easier to get
noticed or get your problem solved?
Social media can be a very effective
advertising platform for the savvy entrepreneur and help them get attention
from potential customers.
3. Have you ever had a positive experience
communicating with a business through social media?
If it was your own
business on social media, how would you respond to positive or negative
comments?
Describe what made your
experience negative or positive. Break
content into paragraphs.
I can only recall the use of YELP as a means to
communicates with businesses via social media.
I have used YELP to provide feedback to businesses whose services or
products I have used. My responses
reflected both positive and negative experiences.
As a prospective entrepreneur, I would give
serious consideration to all feedback that I receive on social media. I would be deliberate in ensuring that I show
appreciation for positive feedback and explore opportunities to gain repeat
business and new clients. If I received
negative remarks, I would be careful to not take the remarks personally. I believe negative feedback provides the
small business owner an opportunity to strengthen weaknesses in his
venture. Where drawbacks exist beyond
the scope of my business I would seek to focus the customer on those benefits
my business offers and do that which is reasonable to satisfy the needs of the
customer.
I specifically recall that my most favorable
impression of a business was with a local dentist named Charles White. He is an exceptionally skilled craftsman with
over 40 years of experience. He has a
well-trained a highly professional staff that work from a clean and
well-organized office that is not a mill trying to push through as many people
through as quickly as possible. Dr.
White has a wonderful since of humor; his wild stories are enough to make me
look forward to going to the dentist. I
gave him 5 stars on YELP.
On the negative side, I recall the unfortunate
experience of being sent by a prospective employer to United Healthworks for a
physical exam. The staff was very
indifferent and the wait time was extremely long. I was holding my bladder for an extended
period to provide a required urine sample.
After approximately 90 minutes of waiting time, this situation was
descending towards an emergency. I asked
the UH staff if I could be allowed to give my urine sample and then continue to
wait to be seen by the licensed medical practitioner. They would not allow
it! After about another 30 passed I made
an emergency trip to the toilet which did not go very well. I had no choice but to leave after that little
incident. Since I did not provide the
required urine sample while I was there, my application for employment was
disqualified. I gave UH the most
scathing review on YELP that I could muster.
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